Gurugram, India
Information Technology
Full-Time
Bluecore, Inc.
Overview
In the minute it takes you to read this job description, Bluecore has launched over 100,000 individually personalized marketing campaigns for our retail ecommerce customers!
Strategy Data Analyst (Data Insights Analyst, Strategy)
Responsibilities
- Ad hoc advanced investigations into client performance as prioritized
- Develop successful client case studies for net new analyses specific to key client opportunities
- Perform meta analyses specific to digital marketing, ecommerce, and retail-sub verticals to discover insights which inform thought-leadership position pieces
- Utilize SQL, Python, Looker, and Hex to build new analyses and expand existing ones.
- Enable business teams to use data to make informed decisions and understand our clients through training/enablement and documentation.
- Find opportunities to expand our product reach at our clients, and surface those recommendations to business teams.
Qualifications
- 3+ years experience in a data analyst, data science,or business intelligence role within retail, ecommerce, and/or digital marketing industries
- Clear and direct communication skills about complex, analytical/technical topics, including excellent data storytelling & visualization
- Thorough experience with popular website analytics platforms, e.g., Adobe Analytics, Google Analytics 4 (GA4), etc.
- 3+ years working in SQL, including advanced functions
- 2+ years working regularly in Python, including popular packages (particularly for data analysis and visualization)
- 1+ years experience with BI tooling
- Curious learner who proactively self-teaches when opportunities merit exploration
- Experience using a dimensional data warehouse (i.e., fact, dimension & mart models) to derive insights
- Fluency in English
- Working hours aligned with mainland US time zones
More About Us:
Bluecore is a multi-channel personalization platform that gives retailers a competitive advantage in a digital-first world. Unlike systems built for mass marketing and a physical-first world, Bluecore unifies shopper and product data in a single platform, and using easy-to-deploy predictive models, activates welcomed one-to-one experiences at the speed and scale of digital. Through Bluecore's dynamic shopper and product matching, brands can personalize 100% of communications delivered to consumers through their shopping experiences, anywhere.
This comes to life in three core product lines:
- Bluecore Communicate™ a modern email service provider (ESP) + SMS
- Bluecore Site™ an onsite capture and personalization product
- Bluecore Advertise™ a paid media product
Bluecore is credited with increasing lifetime value of shoppers and overall speed to marketing for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Fortune, Crain's, Forbes and BuiltIn as well as ranked on the Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies.
We are proud of the culture of flexibility, inclusivity and trust that we have built around our workforce. We are a remote first organization with the option to potentially work in our New York headquarters on occasion moving forward. We love the opportunity to come together – but employees will always have the option on where they work best.
At Bluecore we believe in encouraging an inclusive environment in which employees feel encouraged to share their unique perspectives, demonstrate their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences. Bluecore is a proud equal opportunity employer. We are committed to fair hiring practices and to building a welcoming environment for all team members. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, familial status or veteran status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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