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17 Weeks ago

Strategy CS Data Analyst

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Gurugram, India
Information Technology
Full-Time
Bluecore, Inc.

Overview

In the minute it takes you to read this job description, Bluecore has launched over 100,000 individually personalized marketing campaigns for our retail ecommerce customers!

Strategy CS Data Analyst (Data Analyst / Reporting Analyst)

Responsibilities

  • Create and maintain weekly, monthly and quarterly client reports using BI tools and spreadsheets to track key performance indicators (KPIs) and analyze client performance.
  • Create engaging and informative data visualizations to effectively communicate complex data concepts to stakeholders.
  • Conduct high-level data analysis to identify trends and highlight the most important takeaways.
  • Understand, structure, and extract data from popular web analytics platforms (Adobe Analytics, GA4) to track high-level performance of ecommerce marketing channels
  • Clean and prepare web analytics data for analysis, including understanding nuances specific to various properties and instances, identifying outliers and inconsistencies
  • Create and maintain visualizations (charts, graphs) to communicate high-level findings effectively
  • Coordinate with Customer Success teams and clients to understand data nuances and needs.

Qualifications

  • 2-3 years of experience in a data analysis or related role
  • Experience with web analytics platforms (Adobe Analytics, GA4) is required, specifically with structuring custom reports and exporting data.
  • Expertise using spreadsheets (Excel, Google Sheets) to create and manipulate data using pivot tables, complex formulas, and a wide range of functions.
  • Demonstrated familiarity with business intelligence (BI) tools (especially Looker) for querying existing data sets
  • Understanding of basic data concepts (e.g., data types, relationships)
  • Excellent problem-solving and analytical skills.
  • Ability to work independently and as part of a team.
  • Strong communication and interpersonal skills.
  • Fluency in English
  • Availability to work on Sundays to support colleagues' and clients' Monday responsibilities

Additional Skills and Experience (Preferred)

  • Experience with digital marketing automation platforms.
  • Experience in the retail / ecommerce industry.
  • Experience using SQL, Python, R, or similar languages.

More About Us:

Bluecore is a multi-channel personalization platform that gives retailers a competitive advantage in a digital-first world. Unlike systems built for mass marketing and a physical-first world, Bluecore unifies shopper and product data in a single platform, and using easy-to-deploy predictive models, activates welcomed one-to-one experiences at the speed and scale of digital. Through Bluecore's dynamic shopper and product matching, brands can personalize 100% of communications delivered to consumers through their shopping experiences, anywhere.

This comes to life in three core product lines:

  • Bluecore Communicate™ a modern email service provider (ESP) + SMS
  • Bluecore Site™ an onsite capture and personalization product
  • Bluecore Advertise™ a paid media product

Bluecore is credited with increasing lifetime value of shoppers and overall speed to marketing for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Fortune, Crain's, Forbes and BuiltIn as well as ranked on the Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies.


We are proud of the culture of flexibility, inclusivity and trust that we have built around our workforce. We are a remote first organization with the option to potentially work in our New York headquarters on occasion moving forward. We love the opportunity to come together – but employees will always have the option on where they work best.
At Bluecore we believe in encouraging an inclusive environment in which employees feel encouraged to share their unique perspectives, demonstrate their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences. Bluecore is a proud equal opportunity employer. We are committed to fair hiring practices and to building a welcoming environment for all team members. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, familial status or veteran status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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