Mumbai, Maharashtra, India
Information Technology
Full-Time
Google
Overview
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Bengaluru, Karnataka, India; Hyderabad, Telangana, India; Gurugram, Haryana, India.Minimum qualifications:
In this role, you will be responsible for applying data science practices to solve our ads customer's problems in marketing and execute on gTech’s strategy and goals to deliver applied data science to Google's ads customers, utilizing the best of Google’s ML capabilities to build solutions.
Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.
Responsibilities
- Bachelor's degree in Statistics, Engineering, Science, or equivalent practical experience.
- 3 years of experience using analytics to solve product or business problems with coding (e.g., Python, R, SQL), querying databases or statistical analysis.
- Experience in delivering insights from Machine Learning to customers (e.g., problem scoping/definition, modeling, interpretation).
- Experience in deploying digital analytics and measurement solutions.
- Experience in Computer Vision and Natural Language Processing (NLP) with the ability to bring Generative AI technologies to customer problems in marketing.
- Experience in leveraging data insights into storytelling for business stakeholders.
- Knowledge of the statistical algorithms used in Marketing Analytics.
In this role, you will be responsible for applying data science practices to solve our ads customer's problems in marketing and execute on gTech’s strategy and goals to deliver applied data science to Google's ads customers, utilizing the best of Google’s ML capabilities to build solutions.
Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.
Responsibilities
- Guide data science aspects of client engagements in the area of marketing effectiveness and marketing portfolio management.
- Collaborate with customers to resolve their problems and identify the statistical techniques that can solve the problem, and own the development of modeling framework.
- Engage with stakeholders to assess data and model readiness and be able to scale a proof-of-concept to a solution.
- Work with customer and internal teams to translate data and model results into tactical insights for selection making, and work with clients to integrate recommendations into business processes.
- Collaborate with Product/Engineering teams to increase and optimize capabilities of the Applied Data Science team, employing methods which create opportunities for scale.
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